Here Are 5 Blogging Benefits To Your Business
Having a blog is one of the most important things a business or individual can have to get their message out there but what are the major blogging benefits and how powerful are they?
Blogging can not only change your business it can change your life if you do it correctly but still people don’t realize that the blogging benefits are for their business.
Here Are 5 Major Blogging Benefits For Your Business
- More Exposure – Blog posts are more powerful than static website pages. Each post gets indexed in the search engines and if you optimize your posts for specific keywords you will organically attract people to your website. The knock on effect is that the more posts you have the more time people will spend looking around your site.
- Post can go viral – If you write quality and engaging content then with the power of social media your content can get shared. This is free marketing and whatever you are selling or promoting can potentially be shared with thousands of people.
- You become an authority – On of the top blogging benefits is that you can position yourself as an authority in your niche. You will be seen as the go to person, an expert and a problem solver. You will find you soon build up a loyal readership who begin to know, like and trust you.
- Lead generation – Blogging is a good source of lead generation. By having a large readership you can generate quality leads to your business. Place an opt-in box on your home page and offer something for free. Make sure it is high value and people will sign up.
- Repurpose your content – A blog post is a vital asset to your business so why not use it again. Take the content and make a video and put it onto YouTube to drive traffic to your website. You can also collate articles together and turn them into a free report or email series to give value to your subscribers.
So with these 5 blogging benefits you can really transform your business by getting more exposure to potential clients.
To your success.
Pete Harris
Digital Marketer & Home Business Coach
Six Figure Mentors Elite Member